Case studies
We learn so little and forget so much. Case 7 - Collect, compare, choose
April 18, 2001 Collect, Compare, Choose
This links to Jakob Neilsen's usit.com site. The article discusses research on users most important web tasks and why most sites don't deliver. This quote rang a bell for me, "Websites often fail in ways that are critical to the company but not to users, who simply leave and go to another site. Users rarely recall why they left a site."
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